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Customer Profile

lake michigan credit union logo
Industry
Financial Services
Users
Current and new members
Comm100 Customer
Since June 2015
Need
Answer general FAQs & generate leads by routing customers to the right page

Lake Michigan Credit Union’s chatbot generates leads by routing customers to the right page. It also answers general, common FAQs to reduce agent workload and allow them to focus on more complex or high-value queries.

The chatbot focuses on using natural language processing for its initial greeting message. This allows visitors to have more conversational experience with the chatbot.

Top Questions/Intents

Ask about banking to access their variety of options and services such as “Account eligibility” and “Are there any charges for using an ATM?”.