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Customer experience (CX) is centered on the needs and perceptions of the customer, not the business. This includes understanding customer needs at every + Read More

By 2020, customer experience (CX) will overtake price as a key product differentiator. While there are many ways to improve CX – ease + Read More

Most companies would agree that excellent customer service is a crucial aspect of running a business. A simple conversation between a customer service + Read More

The picks on this month’s series of best CX Posts cover a wide variety of topics focused mostly on the future of customer + Read More

With the World Cup in full swing, now is probably the perfect time to talk about one of the essential elements of any + Read More

In this day and age, all companies who want to get an edge over the competition must embrace customer experience continuous improvement as + Read More

Let’s be honest, companies do not send out newsletters promoting massive “wins” and provide huge commission checks when an internal team manages to + Read More

According to CX Network’s 2017 Digital Marketing Trends Report, customer experience ranks first as the most exciting opportunity for businesses for the third + Read More

This is the second article in a five part series on structuring your website for conversion. Part 1: The Art and Science of + Read More

Conversion rate can be a difficult thing to improve. It’s a more-or-less direct representation of your site’s ability to create and retain customers + Read More