Report

CCW Special Report: Live Chat

CCW Special Report: Live Chat

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Introduction

Introduction

Live chat is a must-have channel for any customer-first organization.

But selecting the right partner and deploying the technology for maximum benefit continues to challenge most organizations. Flaws in strategy, technology, and execution cause the typical live chat experience to be both inefficient and customer “un-friendly”.

A new report authored by Brian Cantor of Customer Contact Week (CCW) Digital offers insight into live chat best practices, common pitfalls, and strategies to help companies tap into live chat’s full potential. The report focuses on how to create a truly great live chat experience and fully maximize live chat benefits for your customers, agents, and business overall.

But selecting the right partner and deploying the technology for maximum benefit continues to challenge most organizations. Flaws in strategy, technology, and execution cause the typical live chat experience to be both inefficient and customer “un-friendly”.

A new report authored by Brian Cantor of Customer Contact Week (CCW) Digital offers insight into live chat best practices, common pitfalls, and strategies to help companies tap into live chat’s full potential. The report focuses on how to create a truly great live chat experience and fully maximize live chat benefits for your customers, agents, and business overall.

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