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Unlock the insightsAI in student services is moving quickly from experimentation to real-world deployment, but most institutions are still figuring out what actually works.
A chatbot that reduces inbox volume. Faster responses during peak admissions periods. Students getting answers at 3 a.m. without waiting for office hours. These are the early signs of impact. But behind them are harder questions around data privacy, internal buy-in, budget constraints, and how far automation should go.
In this session, Campus Technology and Comm100, alongside practitioners from UBC Okanagan and Cambrian College, unpack how institutions are approaching AI in student services. Drawing on survey findings and firsthand experience, the conversation explores where adoption is gaining traction, where it’s falling short, and why many institutions want more control than public AI tools can provide.
Student expectations for fast, accessible support continue to rise, while teams are under pressure to do more with limited resources. AI is helping institutions close that gap, but only when applied to the right problems.
This session offers a practical look at how institutions are using AI today, what’s driving real outcomes, and how to approach adoption without overcomplicating the process.

Jana Petrone
Director, Academic, Career, and Experiential Education, UBC Okanagan

Alison Caruso
Interim Chair, School of Engineering Technology and Environmental Studies, Cambrian College

Phil Chatterton
Head of Growth, Comm100
M Ed. (Former Director of IT at UBC)

Robert Si
Senior Account Executive, Higher Education Lead, Comm100

Rhea Kelly
Editor-in-Chief, Campus Technology