Omnichannel is the key to efficient and helpful customer support – but how do you prove it to your top executives?
True omnichannel platforms centralize customer conversations across live chat, email, SMS, and social media into one unified interface, empowering customer service agents to more efficiently track and respond to queries. Combining this with a 360-degree view of each contact’s conversation history and key CRM data, agents can give a more accurate and personalized service, providing an altogether superior customer experience.
While you know how effective omnichannel is, chances are some people inside your organization aren’t fully on board yet. We can help you change that. Based on our experience of building and selling omnichannel platforms, we’ve identified the top five roles most impacted by this technology, what matters to them, and how digital omnichannel customer engagement will help them.
With this guide in hand, you’ll be landing approval in no time.