How to Drive the Future of Customer Experience at Your Bank with Digital Transformation

Providing the Right Service and Tools for Your Digital Customer

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About This Research

The insights in this report were drawn from a group of 100 banking professionals across the financial services industry.

At 75%, the majority of respondents represent banks with assets between $500 million – $10 billion (38%) or $10 billion – $100 billion. Meanwhile, 23% have assets of $100 billion or more and just 2% have less than $500 million in assets.

At 43%, a plurality of respondents occupies a director role. Twenty-two percent are vice presidents, 14% are department heads or presidents, and 21% are in the C-suite.

What is your bank’s asset size?

What is your seniority level?

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Comm100 is a global provider of digital omnichannel customer engagement solutions that help financial institutions orchestrate their own unique blend of human agent, bot, and selfserve interactions. We empower genuine and personalized engagement on live chat, email, social media, and SMS through a single, unified console. AI-powered chatbots for visitors and agents and a fully integrated knowledge base enhance the omnichannel experience, while our deep commitment to security and privacy allow you to deliver exceptional customer service safely and confidently.

From front-line marketing and sales to service and support, Comm100 helps you to exceed customer expectations through efficient and personalized engagements that close the gap between question and answer. Headquartered in Vancouver, Canada, over 6,500 organizations worldwide use Comm100 including IBM, HomeTrust Bank, Rackspace, Stanford University and Canadian Blood Services. Learn more at

About The Author

WBR Insights is the custom research division of Worldwide Business Research (WBR), the world leader in industry-driven thought-leadership conferences. Our mission is to help inform and educate key stakeholders with research-based whitepapers, webinars, digital summits, and other thought-leadership assets while achieving our clients’ strategic goals.

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